EXPERIENCE DNA BRANDMAP

The DNA Brandmap is a unique experience that gets right to the heart of your business. Together we'll design a 'roadmap' that helps you create a brand that will mesmerise your dream customers.

If you're looking for a stunning logo or website but you're not quite ready for this level check out our Bow Wow! Mini Brands - predesigned but totally customised for your business.

nose

DNA BRANDMAP $750

The DNA makeup of your dog determines certain personality and behavioural traits and how they look - and the DNA Brandmap does the same for your brand.

It's our super powerful process of digging deep into your business and pulling out #allofthethings that are jumbled up in your head and creating a practical and beautiful journey map that finally makes sense of it all.

WHAT'S IT ALL ABOUT? A Quick Overview

The process is divided into 3 sections:

01. DISCOVER Vision + Values - everything you need to know about your brand through a targeted questionnaire and a vision board

02. NURTURE Voice + Vibe - how you show up in your business, how others perceive you and how to relate to your ideal clients

03. APPLY Visuals + Vocab + Vault - apply all you've learnt through the visuals elements of your brand, a collection of words to use when you write or talk and a vault full of suggested resources to help put everything into action

WHAT'S INCLUDED?


PHASE ONE:
WELCOME + HOMEWORK
PHASE TWO:
VIDEO BRANDMAP SESSION
PHASE THREE:
DNA BRANDMAP REPORT
PHASE ONE:
WELCOME + HOMEWORK

WELCOME

Once you've said 'yes please! during (or soon after!) our initial 15 minute call you'll receive access to our dedicated Client Portal called Fetch@ Dog Design Studio.

Everything you need for this entire process will be found here from your invoice, links to your Pinterest board, your design questionnaire, booking your DNA Brandmap session and then downloading everything when we're done.

HOMEWORK

  • You will need to complete an in-depth online questionnaire about your business - it may take a little while depending on how much you need to think about the answers but you can save it and come back to it later. You'll receive a copy of your answers which you should save alongside your final DNA Brandmap Report.
  • You will also need to follow me on Pinterest and I will create a Secret Pinterest board for us where you can pin imagery that represents how you 'see' your brand. You will receive guidance on the best way to use this Pinterest board.
PHASE TWO:
VIDEO BRANDMAP SESSION

PHASE TWO: VIDEO BRANDMAP SESSION

We'll meet in our own private video chat room for 1.5 hours to go through your homework and to share initial thoughts and ideas with you. We'll also brainstorm creative ideas and nail the 6V's of your brand.

The call will be divided into 3 sections:

  • Discover (Vision + Values)
  • Nurture (Voice + Vibe)
  • Apply (Visuals + Vault)

We'll be adding everything to slides live on the call so you can concentrate on what we're saying rather than taking notes. The call will also be recorded and you'll receive a copy of the recording with your final report.

PHASE THREE:
DNA BRANDMAP REPORT

DNA BRANDMAP REPORT

5-7 days after our call you will receive a detailed DNA Brandmap following the Discover, Nurture and Apply structure with a focus on the 6V's of your brand.

It will also include:

  • A final mood board with suggested imagery
  • Suggested colour palette(s) with RGB + Hex Codes
  • Recommended font pairing for web and print
  • Basic website wireframe for your home page designed to showcase your brand's 6V's and achieve your brand goals
  • A proposal for implementing the DNA Brandmap with detailed pricing and timeline should you wish to work with us

You can use the Brandmap to implement the suggestions into your business yourself.

If you decide you wish to work with us on your website or brand $250 from your initial payment will be credited to the final figure.

*As well as a stand alone offering the DNA Brandmap is a pre-requisite to booking a branding or website project with us - that's how powerful it is!

bow wow bundle

BOW WOW! BRAND + WEBSITE BUNDLE STARTING AT: $5,200

Are you ready to attract your ideal clients to you in droves? And have them excited to work with you before you've even spoken?

That's what the Bow Wow! Brand + Website Bundle can give your pet business because it's more than just a logo and a website.

This is perfect for you if you're ready to up-level and go bespoke because you believe cookie cutters are for baking dog biscuits and not using on your business and brand.

*To book a Bow Wow! Brand + Website Bundle you'll need to go through our DNA Brandmap process first

LEANNE LAURICELLA: GOATS OF ANARCHY

Thank you so much for all your hard work. What you've been creating for us is just beautiful and I'm so happy to have you as part of the GOA family. 2017 is going to be such a huge year for us and you're really helping to get us to the next level. Thank you for being so generous. I absolutely love everything you've done so far.